Monday, 19 January 2015

OUGD405 Studio Brief 3 - Page Layout(InDesign)



Design Process - Page Layout (InDesign)
Module ID:OUGD405Module Brief:Click Here
Module Leader:Simon HarrisonModule Deadline:19/01/15 (14:00)
Brief Deadline:09/01/15 (09:30)Outcomes Assessed:A#
Studio Brief
Based upon your given research theme:
Use Adobe Indesign to put together at least 5 double page spreads, one for each the five areas you have researched. Although your finished bound publication will need to be a multiple of 4 pages
20 FACTS
20 OPINIONS
20 WORDS
20 STATISTICS
20 PHOTOGRAPHS
The content should be specific to your own interests in the area you have researched. Your choice of layout, type and size should be informed rather than arbitrary.
.
Background / Considerations
You should research page layout design and grid systems. You should look at publications including magazines, books, leaflets etc..
Mandatory Requirements
The publication has to be printed using the digital print resource publication printer and staple bound.
The publication pages must be either A5 or A4.
The publication must have an associated pdf uploaded to your blog through isuu
Deliverables
printed and bound publication of your research
A pdf for each double page spread.
Research into layout design.
Design boards summarising your research and production.

For this brief we were asked to take the research from the second uni that we had collected and to put together a selection of the research into a publication of our choice of which would be put together by a machine of industry standard of which not only prints the publication for you but also folds and staples it to allowing the easy manufacture of multiple publications very easily. The only restrictions to the publication was it needed to include at least five double page spreads and then a front on a back totalling a minimum of 12 pages, there was an upper maximum of 20 pages and it had to include a multiple of four pages.






For this brief above are four different prevailing existing skateboarding magazines that I looked at as research for my publication although I was intending to create something a little different to this I looked at these as they gave me an insight into the current skateboarding magazine market. There are two main aesthetics of which I can see the magazines going towards of which are they either go for a very messy chaotic organisation no use of order and placement or they go for a very minimalistic and simple design. As I had already decided that I was going to be making a small A5 sized booklet size publication I decided that the best way to ensure I can include all of my research that I wanted by making a publication with a lot of pages and therefore allowing me to keep the amount of information to a minimal on each page as I wanted my publication to follow the non-cluttered minimal side. I decided to look at these article as I wanted to keep my magazine in keeping with these as the articles usually comprise of minimal colour throughout the article design and this contrasts with the high colour nature of the images that are the focus of the article. The choice of font and colour in the pre-existing articles Is all down to the nature of the team or company it is about giving no set guidelines to follow in the text used on the articles and finally a high image to text ratio is features in all of these articles as although the text is important the feature of a magazine of this style is always the image.

For this brief we were told that there had to be a minimum of five double page spreads with an additional front and back meaning a minimum of 12 pages and we were also told that there was an upper limit of 20 pages and finally the booklet had to contain a multiple of four pages. Due to the nature of the publication I was creating and the fact that I wanted it to be a small booklet sized book that I would use create a publication with 20 pages so that I could keep the booklet at A5 size and still get enough information into the booklet without over-crowding each page with information. At first I created a mock booklet to help me with working out how many pages I would need and to help work out where I would place image and text in the publication. I decided that I would use a six column structure for the booklet as this allowed my to have a lot of customisation possibilities while still using a defined structure. I started by creating the base background for each of the pages of the booklet I added border to each page just to add a little something to each of the pages, I chose to put this in a pastel pink colour. Next I added in around three images to each left side page and then around three pieces of my information to each of the right side pages. I also added specialised pages one double spread of these being a statistics section and another double page including the single words from my research, to be in-keeping with the overall aesthetic I coloured all of these in the same pastel pink colour, I did this because I believe in a skate article the emphasis should be on the images in the article and these said pictures are very bright the majority of the time so I chose to use the pastel pink as I believe this added a  certain simplicity to the booklet and didn't take the concentration off the images. I finished off the publication off with the text information, I chose to use Bebas Kai as my font as I believe the slab style capitalised font added to the legibility of the text and worked well with the modern simplistic feel I was going for. Finally I added the title to the front page in the same font and colour to be in-keeping with the rest of the booklet. I kept everything in the publication centralised as this worked with the modern feel I wanted from the work.

I decided to print the booklet on paper of which was of a slightly heavier grams per square metre than standard paper as I wanted the small booklet to have a good durability level. This paper also worked well as it was an off white almost eggshell coloured paper and the pastel nature of this colour complimented the pastel pink used in the publication. I printed the booklet on a machine of which prints the publication for you and also folds the booklet for you of which is very appropriate for the publication I made as it is the exact sort of machine that would be used on somethings like my publication from a company of which is not massive and will only be making a very short run of the publication. I  also chose the use of colour I did and the choice of paper as due to thew fact that the paper is cheap and that the minimal use of colour and therefore ink and the use of stock colour to colour the background means the booklet has been kept as cheap to produce as I could making it appropriate for a publication of which wouldn't have a massive budget to spend on production like a skateboarding zine.



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