OUGD504 Studio Brief 01 - Further Aesthetic Research And Final Decision

Although I had decided that I was going to use an info-graphical style in my leaflet or atlas that I would take inspiration from them but taking on the high level or combination of visuals and text to convey the information I don't believe a normal info-graphic will accurately enough display what I was looking for due to the nature that they don't use enough text in them so I then started to look at a way that I could include enough text/information that I could in the leaflet but while still taking inspiration from the combination of info and visuals so I then decided to look further into another style in which I would design the leaflet that would still combine these.

After looking again at my decided design process I finally came up with the idea that it would be effective for me to use a flow chart style graphic in my leaflet to convey the information. I came up with this because of the fact that one of the biggest parts of my design process is the fact that after everything that I have done I have learnt to ask myself why have I done that as I believe that If I don't have a reason to do something that I have done and I can't back it up with said reason that it shouldn't be done and this is perfectly displayed by a flow chart where every piece of information has a yes or no answer if the answer is yes to the question why? you can progress on to the next stage of the chart is the answer is now you go back to the previous stage and act again until you can answer the question why you did it.

Flow Chart

I decided that I would use a flow chart for the final aesthetic choice when it comes to the designing of the leaflet as while still displaying the high sense of importance to information and doing this effectively, still combining this with a heavy effort on the visual side of the leaflet to add ease of the grasping of information for the reader and finally this gave me the final aspect to the design of which the regular infographic didn't display of showing a very regimented and linear sense of following the stages while still allowing the fact that it is a flow chart which shows the overlapping of stages and more importantly links to the actual design process within the content because it allows for a a jump back a stage is the stage isn't finished correctly which will allow me to display my why? section of the process.