For the purpose of advertising the individual products designs on bottle were added in to the poster with shadows to ensure that the product has a three dimensional effect and therefore watched potentials customers eyes. Each of the products then has one of the symbol glyphs from the Japanese version of 'Youni' applies to it to work in to the poster. The overlapping of some parts of the character with some over the bottle and some below the bottle created a three dimensional piece that is very aesthetically pleasing and unavoidable by the eye due to the divers nature of the poster.
The individual posters were then finished off with 'Youni' the name of the company. 'All For One & One for All' the catchphrase tag line of the company and finally 'discover more at Youni.com' & 'OneForAll' the necessary digital aspects that a potential customer would need to get involved with the campaign. As this whole project all centred itself around the fact that we were trying to make a change in the design world it was crucial for us to implement the sense of a movement within the advertising, as this movement and interest from customers is exactly what is needed to gain popularity by building a group of followers and making a change.
As the last designed are only appropriate for portrait spaced and alternative landscape advertising design was created for when there is limitation or it is more appropriate like a bill board, the landscape design just combines the three designs above and created one advertisement but with all three products included.
I then mocked up the final advertisement designs to a few different context in which they could be seen.
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